At the end of the season, we interviewed Massimo Lo Presti, Member of the Board of Directors of Consorzio La Cascina, title sponsor of the red and blue team.
1. What did it mean to you to be alongside this team and this project this season?
For us, it was an honor and a great satisfaction: we believe in the values of sport, the city, and young people. Sponsoring this team was a concrete way to invest in the local area, create visibility, and share a project built on passion, sacrifice, and community.
Seeing their commitment, passion, and professionalism every day confirmed that we had chosen the right partner. It allowed us to connect our brand with positive values and be part of a project that engaged and excited the fans.
We emphasized this at the beginning of the season: we decided without hesitation to support the Taranto team because we share common principles: promoting the local area, personal development, social commitment, and a culture of quality.
Therefore, investing in the sponsorship of Prima La Cascina Taranto Volley is a way to promote a healthy lifestyle in the community. With our consortium member Vivenda Spa, part of our commitment includes organizing events and activities that educate people about healthy eating choices. We believe that, through our partnership with the team, we can inspire the new generations to take care of their nutrition and health.
2. So, what value does sport have for you?
Whether in the restaurant or global service sector, construction, social assistance, or healthcare, all the services offered by the Consortium are united by people and their needs. This makes sport an ideal tool for conveying and sharing values that have distinguished our organizations since its inception: investing in the future of our community by supporting young talent and local initiatives, and nurturing a culture of excellence and sharing. Sport has the power to unite people, regardless of their differences, creating a cohesive community. Athletes are models of perseverance and dedication, inspiring the new generations to give their all. For example, we care for these new generations by ensuring a high-quality school lunch service that meets expectations.
