A lecture on the topic of “Business, Communities & Territories” was held at the PalaBancaSport in Piacenza, addressed to students in the first-level Master’s program in Sports Management at the Università Cattolica del Sacro Cuore in Milan. This was part of the training activities organized by Sportmaster Consulting.

Welcome to Gas Sales Bluenergy Volley Piacenza, around twenty students who had already graduated from the Università Cattolica del Sacro Cuore in Milan, accompanied by their tutor Andrea Balossi, had the opportunity to “discover” the work that goes on behind the scenes thanks to the words of Gas Sales Bluenergy Volley Piacenza CEO Isabella Cocciolo, Operations Director Luca Rigolon, Marketing Manager Monica Uccelli, Communications Manager Alberto Basalù, and Sales Manager Alfredo de Martini.

The meeting offered students an opportunity for direct discussion on how sport today represents a true driver of economic, social, and regional development, capable of generating shared value for businesses, institutions, and local communities. Sports business models and the strategic role of sports business communities in local development processes were explored in depth.