Tonno Callipo Vibo Valentia: for the home match against Verona, scheduled on sunday 12 March at 6.00PM, the PalaValentia will host the GAME EVENT SILVER CROSS, organized together with Silver Cross, Integra Sport and VitaViva. In this occasion a Silver product will be offered to every person present at the match, and the Silver Cross reward for the most fighting player of the match.
“In the last years” Andrea Signorini, marketing manager of Signorini Farmaceutici explain “we chose sport as main comunication tool; our idea is to develop the diffusion of brand such as Silver Cross and Integra Sport, with the sport itself, because we believe that, sport can pass emotions, besides get the champion closer to our potential purchaser. In this season we increase the relationship with the volleyball world because we realized that volley represents a true sport, full of pasion, in a friendly enviroment that hardly can be found in another sport. With the Game Event Silver Cross we would like to bring in the arenas our direct clients, so that chemists and their families will be able to personally see the sport qualities of the volleyball world, besides been able to show to the crowd some of our products. In fact on sunday at the entry of PalaValentia the Siver Cross hostesses will give to the crowd for free a Silver Cross product, while at the end of the game the Silver Cross prize will be rewarded to most fighting player of the match”.

Volley Tonno Callipo
Press Office