Emma Villas Aubay Siena and ChainOn have reached a partnership agreement: the club, which will take part in the 2022/2023 Volleyball SuperLega, will propose its sponsorships on www.chainon.it.

The Tuscan club will be the first of the Superlega to propose its sponsorships on the ChainOn platform, where sponsorships are concluded through blockchain, artificial intelligence and proprietary algorithms.

Also in the top world of volleyball, ChainOn had already signed the first blockchain sponsorship contract for Italian sport, becoming, from 1 March 2022, the Official Innovation Partner of Lega Pallavolo. The partnership includes, for all 54 associated clubs (A1, A2, A3), a basic agreement to access the marketplace and propose their sponsorships.

On ChainOn, a digital marketplace for the purchase and sale of sponsorships, sponsors (local, national and international companies) and sellers (sports clubs, federations, leagues, event organizers), thanks to technology, they meet, exchange information, negotiate and sign agreements in blockchain.

The blockchain is the safest cryptography system in the world, and allows you to conclude “smart” contracts that can be negotiated with the same guarantees as traditional ones: in a very short time and automatically managing variable fees linked to parameters such as , the audience obtained from a match.

It is a real revolution that increases speed, transparency and savings in the signing of sponsorships, with a reduction in the costs of contact, negotiation and contracting which reach 97% of those currently incurred.