SponsorNet gathers three leagues
Today, Tuesday January 21, SponsorNet, represented by Mimmo Mazzella, gathered representatives from the football Serie B league, the Italian Basketball League and Volleyball League. In Bologna, the CEO of the volleyball league, Massimo Righi and the assistant head of Marketing & Events, Yvonne Schlesinger, welcomed Paolo Bedin (GM of the football Serie B), Claudio Coldebella (GM of the Italian basketball league) and Nicola Tolomei (Marketing manager of the basketball league).
The aim of the meeting was to identify common synergies and strategies in sport politics, to improve the relationships between institutions, the coordination of events, the share of search on sports and overall to create the best conditions for encounters between supply and demand in the market of sponsorships, as well as design the most appropriate strategies to be joined partners in the advertising market.
Satisfied with the meeting, the representatives of the three leagues agreed to organize another reunion coordinated by SponsorNet in the next few weeks.
